2019 Mobile Usage Trends Report

24 January 2019

Users expect “smart” applications that understand their behavior, anticipate their needs, and offer relevant solutions. Our recent survey, the ‘State of Mobile Application Usage’ revealed several useful trends for the mobile space related to location data, user behavior and privacy standards. Beyond that, applications that deliver experiences and enhance services based on user context will have an increasingly competitive edge, ultimately improving engagement, strengthening the brand and retaining users in the long-term.

This report will give you insights on the latest mobile trends, notification perception among users, privacy concerns and their demand for more relevance.


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